Real Estate CMS Choices

CMS For Your Real Estate Needs

SEO and Lead Generation

Seo real estate and new business go hand and hand. Many realtors have websites but nearly 95% of them get no new business from them. The key to making this happen is to first have a good website that is formatted to lead generation and giving your possible clients good information to keep them engaged on your website. One of the biggest reasons people do not get into real estate seo is the pure cost of it. When starting on this adventure of creating a new business from your website plan on not closing any deals for at least 3 months. Once you get the search engine rankings new clients will be using your site to handle all of there real estate leads. There is no better feeling then knowing your site is working for you 24 hours a day. Every morning waking up and having clients ready to take your phone call and see properties is one of the greatest feelings one can have in lead generation. The best way to get started is cut back your budgets on the print advertising and be comfortable in the cost monthly that you will be paying. The next article that we will be writing is going to be finding the right real estate seo company and questions to ask your future company.

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Importance of the H1 Tag in Your Real Estate Website

One of the first things when laying out your new homepage to your real estate website is pick the correct title tag “H1″

When choosing your h1 you always want to place it at the top of the page and it always should be your most important keyword.

For example Monterey Real Estate  www.monterey-realestate.net the h1 is at the top of the page and is the most important keyword of the website. Each page can have 1 h1 and it should always be unique for the selected page.

Make sure you remember to put your H1 and H2 on every single page of your real estate website. If you look at this site for Scotts Valley Real Estate for a good example every single page on the site has a correct H1 and H2. Take your time and build it correctly from the start to finish.

When choosing your H2 it normally should be in the center to lower of page. This will be your 2nd choice of keyword.  Choosing the correct title tags helps your website tell google what your heading topics are. It is a must to do this correctly and start your website with the correct on page optimization.

 

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HTML Connecticut Real Estate Website

In previous posts we have explored many different software choices when its comes to building your real estate website. Here is an example of building a Connecticut Real Estate html based website. I do not know html coding very well so I decided to use a program called Adobe Dream Weaver. When laying out the home page its not very difficult to start a good site. The only time things get tricky is when you decide to add in a IDX feed from the MLS. This website took me about 1 hour to lay it out.

Later in future articles we will be going over IDX feeds to populate all the newest homes to hit the market. HTML is a nice change to the website world do to the fact 70$ of agents choose to use the wordpress sites.

When starting your homepage one of the most important thing is to copy your code and place it in a notepad doc so when one makes mistakes they can revert to the perfect copy of code without trying to figure out where the mistakes have happened.

In the next few weeks we can continue on this project and add some back page info containing all the cities in Connecticut.

If you want to go half HTML and Half Template based check out this Scotts Valley Real Estate Website.

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New Word Press Plug Ins

Check out one of the newest plugins that was released by Home Junction. One of the examples for this in plug in is www.realestatesantacruzca.com  This website is by far one of the most informative sites on google for the santa cruz real estate market. There is information on demographics, schools and years of past  sold properties. This plug is by for one of the most useful real estate plug ins to create a good user experience.

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Custom Real Estate CMS

There are many different choices when choosing a CMS. This is a Los Gatos Real Estate and Homes For Sale website that has many fantastic front end and back end features.

American Dream Realty decided to use a company named Sales Aspects. Setting up a site like this takes allot more time and effort but with so much freedom with features it makes it worth it.

If your looking to build a site with easy set up i would stick to the wordpress CMS.

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Choosing a Real Estate CMS

One of the most important things when choosing a cms platform is something your comfortable using on a daily basis. When paying a professional to manage your website it can get very costly in making little changes, so it is very nice to be able to make the changes on the fly and not have to rely on anybody to make the changes for you.

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Joomla Real Estate CMS

Joomla is one of the top content management system (CMS), which allows you to build manage your website in an simple format. When designing a real estate website it is important that you have a content management system that you are comfortable using.

 

It is a free open source content publishing system designed people who want quick and simple system to manage their site.

Joomla is a well know platform all over the world.

 

The difference between Joomla and other commercial cms software is that there is only 1 version at no cost for the download. At this point more the 30 million people have chose to download and use this software.

 

Once installed users may add or edit content, replace images, and to manage the important data. There are many free resources for help setting up Joomla. Head to www.google.com and type in Joomla Help Videos.

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